Media Planner (Colombia, Peru)
Ride-hailing
office
We're seeking a talented Media Planner to join our dynamic team. In line with our company's values of "go global" and "grow together", you will play a crucial role in developing and executing media initiatives that drive brand awareness and business growth in the Latin American region.
You will be responsible for
• Creating and executing media strategies for Yango Group products aimed at improving business and brand metrics
• Collaborating with marketing managers and the creative studio to deliver projects and advertising campaigns that attract more users
• Tracking the execution of media plans, overseeing budgets, monitoring campaign progress, and preparing post-analysis materials to summarize outcomes and insights for further refinement
• Conducting internal and external research and applying different approaches to identify effective and efficient solutions for advertising activities
You might be a fit if you have
• 3+ years of experience as a Media Planner, either at a media/advertising agency or in-house
• Proven experience in developing 360° media strategies with a solid understanding of local media channels
• Strong knowledge of audience measurement and familiarity with local industry-standard databases and market research tools
• Practical experience in tactical planning for both offline and digital channels
• Experience working with technology-driven projects
• The ability to work with data and generate practical ideas
• The ability to operate effectively in an active work environment
• A strong understanding of local market specifics and experience applying this knowledge in your media planning work
Explore our benefits
*different conditions apply based on hiring location and position type
Life in balance with Yango
We know how to work hard, but we also know how to have fun together, and we are true believers that the wellbeing of our teams is importantPsychological support
Available in different languages to support you when you need it mostLife and private health cover
Life and private health insurance
*different conditions apply based on hiring location and position typeSHARE