• Planning and implementing marketing campaigns to drive acquisition, engagement, and retention across the supply and demand sides of the business
• Tracking campaign performance using tools like Excel and Power BI, reporting on KPIs, and identifying areas for optimization
• Coordinating messaging and promotions across in-app channels, email, social media, and paid platforms
• Supporting user and partner engagement by contributing to lifecycle marketing campaigns aimed at retention and reactivation
• Collaborating with operations, design, and product teams to align on priorities and ensure smooth campaign execution
• Staying organized, tracking performance, and suggesting process improvements based on campaign results and data insights