• Planning and implementing marketing campaigns to drive acquisition, engagement, and retention across the supply and demand sides of the business
• Monitoring campaign performance using tools like Excel and Power BI, reporting on KPIs, and identifying areas for optimization
• Coordinating messaging and promotions across in-app channels, email, social media, and paid platforms
• Supporting lifecycle marketing efforts by helping build campaigns that retain and re-engage users and partners
• Collaborating with operations, design, and product teams to align on priorities and ensure smooth project delivery
• Improving processes by staying organized, tracking performance, and suggesting optimizations based on campaign results and data insights