• Developing go-to-market strategies for B2B products, analyzing audience pain points and needs, conducting market research, launch products in various markets • Creating, managing, and launching product campaigns and calendars to generate and nurture leads • Analyzing the effectiveness of marketing activities by tracking key metrics, evaluating ROI and implementing improvements to achieve marketing and business goals • Organise business events, participate in conferences with brand activities • Do localization of international marketing campaigns • Collaborating with cross-functional teams, building processes, and working closely with sales, product, marketing, and analytics teams to drive product growth

• Have experience in B2B marketing, particularly in SaaS or technology products • Have developed go-to-market strategies and worked on positioning and product messaging across LATAM markets • Are skilled at building relationships with cross-functional teams, including product, sales, and analytics teams • Understand advertising platforms (LinkedIn, Google, etc.) and CRM tools (HubSpot) • Have a good grasp of key business and marketing KPIs and know how to evaluate campaign effectiveness • Are fluent in English (Upper-Intermediate) and Spanish It’d be a plus if you: • Are fluent in Portuguese